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Market Development Manager, Post Transplant

Company: Thermo Fisher Scientific
Location: Salem
Posted on: June 4, 2021

Job Description:

Job Title: Market Development Manager, Post-Transplant
Requisition ID: 162728BR

When you’re part of the team at Thermo Fisher Scientific, you’ll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will have real-world impact, and you’ll be supported in achieving your career goals.

Location: West Hills, CA or Remote Location USA

How will you make an impact?

The Manager, Market Development will manage the creation and implementation of local and regional market development campaigns for our Post Transplant solutions to generate leads and opportunities that support yearly revenue objectives for assigned products. In addition, he/she will work closely with the Commercial organization to guide and support them with analysis, targeting and customer-specific sales objectives.


What will you do?

  • Develop and implement annual regional tactical market plans in coordination with AOP priorities and budgets to promote assigned products and solutions, updating quarterly or as necessary and networking them with Product Management and Commercial leaders.
  • Build effective go-to-market strategies that increase customer acquisition, retention, expansion, and penetration by communicating clear value to the target audience, identifying buying windows, and managing marketing mix based on buyer's journey to increase engagement and conversion
  • Manage a variety of simultaneous marketing projects autonomously, in a fast-paced environment, adhering to timelines while working efficiently and closely with team members, marketing leadership, and critical stakeholders
  • Coordinate with external and internal cross-functional teams to facilitate the conversion of marketing ideas and messages into compelling programs/campaigns leading to revenue, improved customer intimacy, and growth in a dynamic environment.
  • Assist in the evaluation, selection, and management of outside vendors that contribute to marketing program effectiveness
  • Drive the development of content, sales tools, collateral, and media, in conjunction with Marketing Communications, to support campaigns
  • Leverage insights to develop tools that shorten the sales cycle
  • Gather local market and customer insights, local market trends, and relevant competitive activities on assigned products and solutions, and communicate findings with Product Management / Marketing
  • Use available tools to evaluate marketing program performance and crafts actionable insights to improve marketing program, channel, and tactic effectiveness


How will you get here?

Education
  • Bachelor’s degree in marketing, business administration, medical laboratory sciences required.

Experience
  • 5+ years in marketing, sales, product development, or related field required.
  • Proven experience in molecular diagnostics, or direct-to-clinician marketing required.
  • Experience with primary and secondary market research and segmentation techniques preferred.
  • Familiar with automated Sales and Marketing tools (e.g., Salesforce.com, Eloqua, Showpad, etc.) required.
  • Experience working in a fast-paced, matrixed environment supporting multiple groups simultaneously preferred.



Knowledge, Skills, Abilities
  • Shows good judgment, remains flexible, and can quickly respond positively to evolving priorities and circumstances.
  • Standout colleague who is committed to accomplishing critical objectives which drive business and financial outcomes.
  • Outstanding communication and interpersonal skills with the ability to balance multiple projects simultaneously and consistently meet commitments.
  • Solution oriented with advanced creativity and problem-solving abilities.
  • Strong communication, presentation and persuasion skills.
  • Excellent writing, positioning, messaging, content and collateral development skills.
  • Strong project management experience in running projects from inception to production.
  • Ability to travel up to 25%.


At Thermo Fisher Scientific, each one of our 80,000 extraordinary minds has a unique story to tell. Join us and contribute to our singular mission—enabling our customers to make the world healthier, cleaner and safer.

Apply today! http://jobs.thermofisher.com

Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.

Keywords: Thermo Fisher Scientific, Salem , Market Development Manager, Post Transplant, Other , Salem, Oregon

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